Many of us have become familiar with market research without even realising it. We see and hear research statistics of one kind or another in almost every aspect of our everyday lives: - sports commentary, magazine articles, advertising. Welcome How will it work for me? There is a wide range of quantitative and qualitative research techniques that can be used to help you find out more about your market.  These research findings can in turn be used to create or enhance your business strategy. Because each business faces its own set of unique challenges, please do not hesitate to contact me to arrange an obligation free consultation so we can establish what type of market research can benefit your business. © Sinead O’Sullivan Market Research Consultant 2010 SOS Site by TWMS.ie Market Research Why?  Because market research can be used to explore the views and behaviour trends of almost every segment of society on practically any topic. Dublin, Ireland. T: (086) 896 9182